Main Image: Joe Browns
PRShots Roundup brings you the latest retail news from Levi’s, Dr Martens, Aldi, Waitrose, Iceland, FatFace, Bench, Superdry, M&S and Primark. Plus, how The Works CEO is betting big on bricks-and-mortar, how online shopping will blend into all digital experiences and more.
Levi's boosts full-year outlook on strong sales
Levi raised its projections for the current year after reporting stronger-than-expected quarterly results of $1.7bn in Q1 ending March 1.
Dr. Martens moves to market-led structure
Dr. Martens has introduced a new market-led operating structure and created a streamlined executive team as it looks to accelerate delivery of its consumer-first strategy.
Sunny weather drives retail footfall over Easter weekend
The sunny Easter weekend delivered a boost for UK retail with overall footfall up by 3.4%, driven by a 4.1% increase in visits to high streets, according to data from MRI Software.
UK retail staff facing violent behaviour saw double-digit growth last year
Retail staff experiencing violent behaviour in the UK saw double-digit growth last year, according to data from global retail crime intelligence company Auror.
All 40 Quiz stores to continue trading in April amidst steep discounts
All 40 Quiz stores will continue trading through April as the fashion brand steepens its discounts in-store, the joint administrators for the group have confirmed.
Aldi takes title of cheapest supermarket in March
Aldi was named the cheapest supermarket in the UK in March ahead of Lidl, according to research from consumer group Which?.
China issues e-commerce guidance on unsafe products
China has issued guidance to its e-commerce sector, a week after a delegation of European lawmakers visited to discuss related challenges and competition.
Ben Cohen takes campaign for independent Ben & Jerry’s to Magnum HQ
Ben & Jerry’s founder Ben Cohen delivered 100,000+ signatures to Magnum’s head office as part of a growing campaign calling for the ice cream brand to operate independently from its parent.
Iceland boss offers job to sacked Waitrose worker
Iceland chair Richard Walker has offered a job to former Waitrose employee Walker Smith after Smith was dismissed for intervening in a shoplifting incident at a south London store.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
How The Works CEO is betting big on bricks-and-mortar
Why The Works CEO Gavin Peck took the decision to axe ecommerce operations and double-down on its store-led strategy.
How online shopping will blend into all digital experiences
The trends shaping ecommerce in 2026 are defined by one core shift: the convergence of content, community and shopping.
Superdry CEO Julian Dunkerton on why his Bench revival is more than nostalgia
Julian Dunkerton has brought back one of British fashion’s most recognisable names, Bench, but he insists this is not a throwback for throwback’s sake.
How businesses are scrambling to get noticed by AI search
For many businesses their website is a vital shopfront, so losing 140m visits in a single year would be a big problem. That's what happened to HubSpot, and the cause was AI.
The forces reshaping the shift to second-hand fashion
Understanding the drivers to the expansion of the second-hand fashion market is crucial to appreciating why resale has become such a defining force in global fashion.
Trustpilot launches new features to help brands boost visibility in age of AI
Trustpilot’s new launch is centred around the “3Rs” for building trust - Recency, Relevance, and Ranking – that help keep brands current, contextually aligned, and consistently surfaced on AI.
Carrefour tests retail media inside the aisle with the first large-scale smart cart rollout
Carrefour is to test out 4,000 smart carts across six Carrefour Israel flagship stores alongside a comprehensive data, retail media and digital services collaboration.
PEOPLE, MOVERS AND SHAKERS
Hurr founder looks to new business venture after stepping away from resale platform
The founder and former CEO of rental fashion platform Hurr, Victoria Prew, has stepped away from the business and is "all-in" on her next venture.
Nobilia UK appoints Ntola Obazee as group marketing director
Kitchen brand Nobilia UK has appointed Ntola Obazee as group marketing director as it looks ahead to its next phase of growth.
BRAND NEWS
FatFace trials in-store styling service
FatFace has launched its first in-store personal styling service. The “Face to Face” service is being trialled in six UK stores: Belfast, Chester, Derby, Horsham, Norwich and Wimborne.
M&S drops Sparks Delivery Pass in latest loyalty reset
Marks & Spencer has scrapped its Sparks Delivery Pass for new customers and will not allow existing members to renew once their current subscription expires.
Primark opens first Dubai store
Primark has opened a 60,000 sq ft flagship in the Dubai Mall marking the fashion/lifestyle retail giant's first of three stores opening in quick succession in partnership with Alshaya Group.
Amanda Wakeley unveils collaboration with John Lewis
British designer Amanda Wakeley, known for her ‘clean glam’ eveningwear, is making a foray into the premium contemporary category with an exclusive collaboration with John Lewis.
Whole Foods Market deepens UK expansion with new Angel store
Whole Foods Market has taken another step in its UK growth strategy with the opening of a new store in Angel, Islington, marking the first in a planned series of new London locations.
The Cotswold Company unveils Redbrick showroom plans
The Cotswold Company has opened its newest showroom in Kingston upon Thames, London, as it unveiled plans to launch its 16th showroom at Redbrick, West Yorkshire.
AND FINALLYx2
World of Sweet launches “The Traitors” confectionery
World of Sweets is launching “The Traitors” a confectionery range that combines sweets and an interactive “play-and-share” element including surprise tastes, challenges and shareable content.
Are wedge heels the shoe of the season?
For years, wedge heels have taken a backseat, often associated with Noughties holiday wardrobes or summer weddings. TheIndustry.fashion looks at the returning trend for Wedge heels.
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What were our users searching for on PRShots Week ending Apr 2nd 2026?
1/ SS26
2/ Easter
3/ Denim
4/ Dress
5/ Bag
6/ Earrings
7/ Handbag
8/ Coastal
9/ Floral
10/ Garden
PRShots Retail Calendar Alerts
Days until Father’s Day – 74
Days until School Summer holidays (Scotland) - 85
Days until School Summer holidays (England & Wales) – 105
Days until Halloween – 206
Days until Black Friday - 233
Days until Christmas - 261
How to get your brand on the April Editorial Calendars, search engines and social media
Our April PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
We’re now definitely in Spring, and people are thinking about the approaching summer holidays, so add any spring-summer-related images you have and add in keywords relating to summer outfits and summer events, e.g. festival outfits for Reading, Leeds, Wireless, Download, Isle Of Wight, Womad, Green Man, Coachella this month in the US, beachwear, swimwear, the garden, garden parties, outdoor living, things for the patio, and of course Barbecues. Don’t forget to add all the other spellings BBQ, Bar-B-Que, etc and other related keywords like picnic, garden party, get-togethers, parties, socials, gatherings and for the young ‘gaths’.
While some people are looking to holidays abroad, some are considering destinations closer to home, so add in keywords and phrases like “staycation”, “holistay”, “holiday at home” to your keywords and why not suggest clothing like throws, fleeces and cardigans plus from homeware blankets and rugs, for the colder UK evenings.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
April Diary - Weeks/Months
There are lots of other big events in April. April is World Stress Awareness Month and National Pet Month in the UK, so if you have anything to relieve stress (massage products, recliners, diffusers, pillows, garden swings, etc) and anything for pets (dog coats, cat collars, dog beds will also be looked for etc) then add them and get all the relevant keywords added. It’s also World Autism Acceptance Month, National Garden Month in the US (in the UK it’s just a week so anything gardening-related should be tagged with National Garden Week), it’s also National Poetry Month in the US and the US also has April as its Celebrate Diversity Month.
Other events include;
Discover National Parks Fortnight (3rd – 17th)
Ideal Home Show (10th – 19th)
International Dark-Sky Week (13th – 20th)
Allergy Awareness Week (20th – 27th)
MS Awareness Week (20th – 26th)
Fashion Revolution Week (Commemorates the Rana Plaza, Savar Upazila, Bangladesh disaster on the 24th April 2013 which killed 1,134 workers see https://www.fashionrevolution.org/ for event details)
RHS National Gardening Week (28th – 4th May)
April - Days
8th – Gym and fitness searches peak
9th – Grand National Weekend starts
9th – Passover Ends
11th – Grand National Race
10th-12th – Coachella Weekend One
12th - Olivier Theatre Awards
14th – Vaisakhi (Sikh New Year)
17th- 19th – Coachella Weekend Two
21st - National Tea Day
21st-22nd -Yom Haatzmaut (Jewish Holiday)
22nd – Earth Day
23rd – St George’s Day
23rd – Start of the Asparagus season
23rd – Shakespeare Day
24th - National Skipping Day
24th – Gardening searches peak
24th – Fashion Revolution Day
24th - Arbor Day
25th – Running searches peak ahead of the London Marathon
25th – Staycation searches peak
25th – World Malaria Day
25th – National Lingerie Day
26th – National Mending in Public Day
26th – London Marathon
29th - International Dance Day
30th – Stop Food Waste Day
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
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Iolla has new ranges of its sunglasses with custom tints for the summer holiday season.
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Clothing, beauty and accessories
Primark has a new Scene collection of womenswear, a new Sienna Sol menswear range, KPop Demon Hunter ranges, Adaptive and Major Find ranges, Knit and Jersey ranges, new clothes for the beach, new bridal outfits, a new Coleen Rooney collaboration, athleisure and swimwear wear ranges.
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River Island has a new Abbie Rosie and Enid Blyton bag collaborations, Olivia Denim collaboration with Olivia Attwood, a new Off to the Races ranges, new collaborations with Year Zero on clothes, accessories and bags and a new Love is in the Air range.
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Very has new footwear, accessory and makeup ranges, womenswear and menswear ranges for the summer holidays, new denim ranges and a new collaboration with Adidas.
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Matalan has a new Riveria range of menswear, a new Prairie range of womenswear and accessories for SS26, a new floral range of clothes and accessories, new Clubhouse range of womenswear.
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Peacocks has new lingerie and nightwear, new Lousie Redknapp and Dani Dyer SS26 ranges of womenswear and accessories including, shoes, bags and belts.
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F&F has new womenswear for the summer.
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Oliver Bonas has new June summer fashion lines, plus April and May drops of hats, sunglasses, socks, shoes, sandals, clothing, bags, jewellery and accessories.
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Monsoon has new jewellery, new linen and denim womenswear ranges and an accessory range, plus new ranges of shoes, bags, scarves and sunglasses.
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Accessorize has new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.
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Scamp & Dude has a new Super Scarf collaboration with Alison Hammond, new holiday outfits including denim, dresses, shirts, swimwear and bags, a new Davina McCall collaboration plus new clothes and accessory ranges.
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Bonmarché has new beachwear, including dresses, tops, bikinis, swimsuits, shirts and shorts, plus womens wear for the summer holidays modelled by Lisa Snowdon.
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New Look has new season outfits, jewellery and accessories and drops of SS26 ranges including clothes, bags, shoes, boots and accessories.
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Joe Browns has its SS26 mens and womenswear collections from jackets and t-shirts for men, to big print maxi-dresses to floral patterned tunic dresses for women.
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Regatta has a new Orla Kiely collaboration of jackets, dresses and coats.
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National Trust has new collaborations with clothing and accessory ranges for the outdoors for men and women from Craghoppers.
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Cotton Traders has new SS26 menswear collaboration with actor Will Mellor and a womenswear collaboration with Alex Jones and new summer holiday wear, including dresses to tankinis.
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Threadbare has new SS26 womenswear.
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Barbour has a new Icons range, a Paul Smith Collaboration, a Heritage+ range plus a collaboration with Feng Chen Wang, new jumpers and bags and new collaborations with Ganni, Baracuta, Sorel, Levi’s, Arket and Farm Rio.
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Lola Star has a new Elevate range of athleisure wear.
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M&S has a new Gillian Anderson collaboration, new Autograph lingerie and nightwear ranges, new menswear ranges, new SS26 accessories, jewellery, shoes and bags, underwear ranges.
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Roman Originals has new floral ranges, Petite ranges for SS26, Spring dresses, tops, trousers, skirts, jumpers and cardigans, new Dusk and Curve ranges including coats, jackets, dresses and trousers.
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See additional new clothing and accessories images from
Deichmann Inspecs Home Bargains Busby & Fox
Home, garden and food
National Trust has new garden furniture, new gifts, food and gardening ranges, new homeware, new shed ranges, new garden furniture with new Oxleys and Sitting Spiritually collaborations and new glasshouses.
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Dobbies Garden Centres has new things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames, plus garden pots and grow your own solutions for spring, and all the tools needed for the spring planting spree.
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M&S has everything you need for a picnic and outdoor food, a new Kelly Hoppen collaboration and furniture and homeware collections, and new homeware ranges for the spring and summer.
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The Orchard has new furniture for the home, garden structures, new lounge, dining room and bedroom interior ranges including beds, sideboards, dressers, sofas, lighting, shelving, benches and more.
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Joe Browns has updated its SS26 home range with more ideas for every room in the home including bedding, furniture, vases, candlesticks, glassware, bowls, lamps, serving bowls and trays, storage solutions and knick-knacks.
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The Gluttonous Gardener has new Father’s Day gifting suggestions.
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B&M has a holiday shop range of kids’ beach toys, tech, bags and luggage, a Great Outdoors range including camping gear and everything for the garden from solar lights to cushions, new limited edition Isle Life range of homeware.
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Ivyline has lots of new planters for your indoor plants.
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Primark has new Island Heat ranges of homeware, new homeware including decorations, vases, soft furnishings, candles, diffusers and kitchenware.
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Home Bargains has new picnic and garden ranges of kitchenware.
Very has new Very Collection of soft furnishings and ranges of outdoor furniture, a new Revive outdoor furniture and soft furnishings collection, plus a new Very collection of furniture, wall art and storage solutions.
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Jellycat has new ranges of amuseables for 2026 including Bartholomew Bear Junior.
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Cambridge Imprint has new kitchen trays, exercise and hardback books, notebooks, new Clamshell and Dandelion patterned paper, Charleston themed ranges of patterned paper, new notecards, envelopes, albums, notebooks, and cards for SS26.
Oliver Bonas has new May homeware furniture for the bedroom and living room and kitchenware, plus Father’s Day gifts and cards, April homeware and kitchenware ranges for the dining room, living room and bedroom.
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Homesense has new SS26 homeware for the lounge, bathroom, kitchen and dining room.
Quorn Stone has new Marisol ranges of decorative tiles, natural stone, and marble and stone effect ranges, new terracotta decorative tiles, natural stone range, marble and decorative effect tiles.
Matalan has a new Sorrento range of tableware, bed linen, cushions and furnishings for the garden.
See additional new home images from
Ruggable Sofology Home Bargains Nest Arran Sense of Scotland
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
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NEWSLETTER SECTIONS
THE LATEST RETAIL INDUSTRY NEWS
HOW TO GET YOUR BRAND NOTICED BY THE MEDIA
NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME


