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PRShots Roundup brings you the latest retail news from Footasylum, Trapstar, Calvin Klein, Seasalt, Charles Tyrwhitt, Booths, AO, and Sainsbury’s. Plus, How Primark’s first TV ad ‘changed the conversation’, how to build a social media approval process and more.
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THE LATEST RETAIL INDUSTRY NEWS
PVH maintains sales growth in Q1
Calvin Klein and Tommy Hilfiger parent PVH reported a 2% rise in Q1 sales to $2.025bn, with sales growth both overseas and across its direct-to-consumer (D2C) segment globally.
UK footfall fails to impress in May
MRI Software says footfall for May was down 0.8% year on year with high streets down 1.9% and shopping centres dipping 0.6%. Retail parks were up 1.4%, however.
Footasylum in deal to take Trapstar out of administration
Footasylum has bought Trapstar out of administration, saying it has entered a “strategic partnership” that will “support its next chapter of growth”.
Seasalt has closed all its US stores, two years after its initial expansion, and is shifting focus to partnerships in the US and Europe instead.
Shein fined more than €22m in France
A French fraud watchdog has fined Shein twice, with a combined fine of €22m, citing shortcomings in product traceability, environmental information, the right of withdrawal, and delivery times.
Fashion retailers still hiring despite mounting costs
A new report, ‘State of the Connected Store’, covering 100 senior UK retailers, shows 49% are currently committing to growing their store teams, rising to 86% for fashion retailers.
BrandAlley rescued in pre-pack deal with website operations unaffected
After entering administration last week, the members-only off-price fashion e-tailer BrandAlley has been sold via a pre-pack deal to a newly formed company, BrandAlley International Limited.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
How Primark’s first TV ad ‘changed the conversation’
Primark’s first TV campaign delivered record ad awareness, double-digit denim sales growth and helped shift quality perceptions.
How to build a social media approval process
Don’t let a rogue social post slip past you. Hootsuite shows you how a solid social media approval workflow means more accurate and efficient collaboration.
Why your best campaign may not deserve more budget
Doubling spend on a winning campaign can drive costs instead of revenue if there is no new demand to capture.
Why European e-commerce fails in the US
European online consumers tend to prioritise the right decision. But Americans seek easy, confident choices.
The bridal trends to know for 2026
Bridal retailers and brands including Unbridled Studio, Halfpenny London and House of CB detail this year's biggest trends and offer their tips to cut through the noise in this crowded market.
Drapers surveyed 2,000 shoppers to track their paths to purchase – uncovering newly fragmented journeys and a noticeable rise in the use of artificial intelligence for discovery.
The majority Gen Z shoppers prefer in-store to online
51% of Gen Z prefer going in-store for the shopping experience rather than buying something instantly online, according to research released by Snapchat and Portas.
PEOPLE, MOVERS AND SHAKERS
Charles Tyrwhitt promotes COO to lead brand in leadership shift
Charles Tyrwhitt has promoted its chief operating officer to lead the business as part of a leadership shift.
BRAND NEWS
Booths unveils new branding and strategy
Booths has launched a refreshed brand identity and strategy, as the UK’s oldest family-owned grocer, looking to connect with “more people beyond its bricks-and-mortar store estate”.
Hey Savi and PayPal launch UK’s first agentic commerce platform
Fashion search engine Hey Savi and PayPal has launched the ‘UK’s first agentic commerce experience’, with Debenhams brands’ Karen Millen, Boohoo and Pretty Little Thing as the first users.
AO the first to reach one million Trustpilot reviews with a 4.9/5 rating
AO World has exceeded one million reviews on Trustpilot with an average rating of 4.9/5 – the first retailer in the world to achieve this milestone.
Sainsbury’s swaps brown eggs for white in net zero push
Sainsbury’s is switching its own-brand egg range from brown to white shells as part of its drive to cut carbon emissions across its supply chain.
Crew Clothing to open Meadowhall store
Crew Clothing is set to open a new store at Meadowhall shopping centre in Sheffield as the British lifestyle brand continues to expand its UK retail footprint.
Pour Moi unveils campaign encouraging women to be more confident
Pour Moi has teamed up with British broadcaster, DJ, and author Ashley James to launch a “powerful” campaign called ‘Designed For Me, Designed For Real Life’.
AND FINALLY x 2
Crocs launches new Super Mario collection with Nintendo
Crocs in partnership with Nintendo has launched a new Super Mario themed collection of its slip-on clogs, designed “for fans of all ages”.
Decathlon offers festivalgoers cash back to stop tents being dumped
Decathlon is expanding its Festival Tent Pledge by offering customers a cash refund when they return their tent after an event.
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GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
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PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending May 29th 2026?
1/ SS26
2/ Swimsuit
3/ Bikini
4/ Swimsuit
5/ Beach
6/ Wood
7/ Denim
8/ Father
9/ Lemon
10/ Garden
PRSHOTS DIARY
PRShots Retail Calendar Alerts
Days until Father’s Day – 17
Days until School Summer holidays (Scotland) - 28
Days until School Summer holidays (England & Wales) – 48
Days until Halloween – 149
Days until Black Friday – 176
Days until Christmas – 204
How to get your brand and products on the June editorial calendars, higher up on search and AI engines and in social media
Our June PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
Summer is here - and hopefully, the weather will improve – and the media will be starting to ramp up their summer holiday features. For fashion clients add summer clothing, swimwear, beachwear, sandals, garden party, going out as keywords/phrases, plus any relevant keywords for accessories, like make-up bags, jewellery rolls, phone cases, suitcases, travel bags, travel accessories etc.
For home, push anything related to the outside, including garden furniture, anything for a garden party, a picnic, or a barbecue. Don’t forget to add all of the other spellings, such as BBQ, Bar-B-Que, etc.
Also, add general summer holiday keywords like beach holiday, travel, travelling and vacation etc.
We’re also at the start of the festival season, so upload any items related to festivals and make sure you add the keyword “festival” or use some of the big festivals as keywords like Glastonbury – it’s not on this year but people will still be looking for it - or any of the other big festivals, Isle of Wight, British Summer Time, Boardmasters and Reading, Leeds.
Also, look at any sports-related items, as this month sees the start of football’s World Cup Finals in the US/Mexico/Canada. Plus, look at anything tennis-related for Wimbledon, which is coming up in early July.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to promote your brand and products, see the list of days, weeks, and fortnights below.
June Diary - Weeks/Months
June is LGBTQ Pride Month, Men’s Health Month, National Smile Month (12th May – 12th Jun)
It’s also.
The Derby (5th - 6th Jun)
Diabetes Awareness Week (8th-14th)
2026 World Cup Final – US/Mexico/Canada 11th Jun - 19th Jul
National Picnic Week (13th-20th)
Men’s Health Week (15th-21st)
Graduate Fashion Week (15th-18th)
Royal Ascot (16th-20th)
Wimbledon fortnight starts (29th Jun – 12th Jul)
June - Days
5th – World Environment Day
5th – National Fish and Chips Day
6th – D-Day
8th – World Oceans Day
9th – Whit Monday
13th – World Gin Day
14th – International Bath Day
14th – Father’s Day searches peak
15th – Six years since the end of the first UK lockdown for non-essential shops
15th – National Beer Day (UK)
16th – Muharram/Islamic New Year
18th – Sustainable Gastronomy Day
18th – International Picnic Day
19th – Juneteenth
19th – Take your dog to work Day
20th – King Charles III Official Birthday
21st – Summer Solstice/Longest Day
21st – Father’s Day
21st – International Yoga Day
22nd – World Rainforest Day
22nd – Windrush Day
23rd- 26th – Amazon Prime Event
24th – Midsummer’s Day
25th – 6 months until Christmas Day
25th – Wimbledon Searches Rise
29th – Wimbledon starts
30th – International Asteroid Day
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
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WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
NEW BRANDS ON PRSHOTS
Sir Jacobs was founded by Neil and Stephan Jacobs, who left behind careers in law and digital product design to pursue something creative, tactile and more personal. Their vision? To bring together the worlds of ceramics and fragrance — turning everyday objects into something truly special.
Neem London produces sustainable, stylish and classic menswear pieces with low emissions, and is the goto label for “hot dads”. Founded in 2020 by a menswear designer with a background in big high-street labels the label features items for both work and leisure and has gone from strength to strength since launch.
VIXII jewellery is designed in the UK and handcrafted in India, with each piece using lab grown Polki Diamonds with no two diamonds alike each item is unique. The current range includes limited edition bracelets and necklaces.
Lola Starr is a growing UK athleisure brand based in the North West. Founder Kate Hill created the brand because she couldn’t find activewear that truly worked for her “leggings that felt supportive, comfortable, and confidence-boosting. Lola Starr is about designing pieces that move with real women, through real life.“
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
Cotton Traders has new AW26 womenswear clothing, and a new collaboration of summer outfits with Jasmine Harman.
Primark has new beachwear, band t-shirts and hats for the festivals, new Pride month collections, a new Major Find, Performance and Edit range, a new Love to Lounge range of nightwear and Owning the Summer kids clothing.
Peacocks has a new Dani Dyer Mini Collection for kids, new Lousie Redknapp SS26 ranges, new Dani Dyer modelled womenswear for the holidays and the beach.
Accessorize has a new range of jewellery for the summer, new accessories including socks, jewellery and scarves, new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.
Oliver Bonas has new bags and backpacks, jewellery, new shoes from Birkenstock, summer clothing and accessory ranges, new jewellery launches, new summer fashion lines.
River Island has a new Pony collaboration, a new Tolami Benson collaboration, a new Samie Elishi collaboration, new images from the Royal Society of Arts (RSA) Student Design Awards, plus a new Del Marr collaboration of beachwear.
Bonmarché has a new Lisa Snowdon Holidays Edit, a Lorraine loves range, Dash range of womenswear, new summer outfits, beachwear, including dresses, tops, bikinis, swimsuits, shirts and shorts.
Monsoon has a new collaboration with Callie Thorpe and with Charlie Taylor Bonnie, new spring womenswear and kids clothing, along with jewellery, new linen and denim women's wear and accessory ranges.
Very has new World Cup outfits, a new AO summer wardrobe, Michelle Keegan collaboration and a new Very collection, new children’s Hello Kitty and Disney clothing ranges and new footwear.
Iolla has new ranges of its sunglasses for men and women for the World Cup, the latest ranges for the summer holiday season feature custom tints in all the colours of the rainbow.
Barbour has a new Wimbledon Edit, a festival dressing range, a new Farm Rio collaboration, new Chelsea Flower Show dressing ranges, a new Icons range, and a Paul Smith Collaboration.
Scamp & Dude has new dresses, jumpers, jackets and hoodies, plus a new collaboration with trainer/sports shoe brand Gola.
M&S has new gifts for Father’s Day from sunglasses to sandals to short-sleeved shirts.
Matalan has new summer linen womenswear, new menswear, plus women’s summer clothing including dresses, jump suits, halter tops and vests, a new Riveria range of menswear.
Regatta has a new Regatta Life menswear clothing range and an extensive range of everyday womenswear for all occasions, and new Orla Kiely collaboration of jackets, dresses and coats.
TK Maxx has a spring summer range of men and women's clothing, shoes, boots plus women’s accessories including handbags, bags, purses and wallets.
Threadbare has new ranges of shorts, dresses, waistcoats, jumpers and jackets for the summer plus nightwear.
See additional new clothing and accessories images from
New Look Deichmann F&F Dune Busby & Fox Fatface National Trust
Home, garden and food
The Gluttonous Gardener has new Father’s Day gifting suggestions and a Brontë sisters themed growbar.
Dobbies Garden Centres has Halloween an autumn home ranges, new summer pots and things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames.
Furniture Village has new home ranges for the home from beds, to shelving, to sofas and chairs.
Cambridge Imprint has tea towels, new cards and papers, new Italian cotton ribbons, small pocket books, kitchen trays, exercise and hardback books, notebooks, plus Clamshell and Dandelion patterned paper.
Oliver Bonas has new Father’s Day gifts, new homeware for the kitchen, dining room and lounge plus new furniture including chairs, tables and lighting.
Dunelm has a new Vintage Emporium range of homeware and furniture for SS26.
Primark has new travel solutions, new Chillis range of homeware, new luggage and storage solutions, Island Heat ranges of homeware with decorations, vases, soft furnishings, candles, diffusers and kitchenware.
Home Bargains has a new Hinch Home range, plus new Coastal Retreat themed homeware accessories.
Jellycat has new seaside holiday themed bears and amuseables, new ranges of amuseables for 2026 including Bartholomew Bear, Ricky Rain Frog, Zumblebi Junior.
TK Maxx has homeware, kitchenware, picnic essentials, items for Charity Month and home gifts for Father’s Day.
Cult Furniture has new furniture for the bedroom, living room, home office, kitchen and dining rooms.
Homesense has everything for a picnic in the country, new art-related gifts and barbecue and picnic items for the summer months.
Ivyline has new fireside companion pieces, plus planters for indoors and out.
Matalan has new beach towel ranges for the summer holidays.
Hobbycraft has gift ideas for Father’s Day, craft ideas and accessories for the summer from cake decorations to Wedding gifts and decoration ideas.
National Trust has new garden furniture, new gifts, food and gardening ranges, new homeware, new shed ranges, new garden furniture with new Oxleys and Sitting Spiritually collaborations and new glasshouses.
Very has a new Very Collection of soft furnishings and ranges of outdoor furniture, a new Revive outdoor furniture and soft furnishings collection, plus a new Very collection of furniture, wall art and storage solutions.
Designers Guild has new SS26 soft furnishing design ranges including cushions, rugs and throws.
See additional new home images from
M&S The Orchard Joe Browns B&M Home Bargains
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
Get this newsletter delivered to your email inbox every morning, Mon-Fri, Subscribe on LinkedIn Here
NEWSLETTER SECTIONS
THE LATEST RETAIL INDUSTRY NEWS
HOW TO GET YOUR BRAND NOTICED BY THE MEDIA
NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME
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