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PRShots Roundup brings you the latest retail news from Phase Eight, White Stuff, Sephora, Asos, Wyse, Topshop, Berghaus, Bound, Gymshark, The Perfume Shop and M&S. Plus, why swimwear is no longer just a seasonal category, why membership is becoming retail’s most valuable customer model and more.
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THE LATEST RETAIL INDUSTRY NEWS
Heatwave drives jump in retail sales in May
The twin bank holidays and a heatwave helped drive a jump in retail sales during May, according to the latest BRC-KPMG retail sales monitor.
Fashion, beauty help UK retail sales to rise
Barclays said consumer card spending grew 0.8% year on year in May, up from April’s 0.1% decline, with non-essential spending returned to growth at 0.9% after falling 0.3% last month.
Phase Eight dents TFG London performance
TFG London has reported a £21m operating loss for the year to 31 March with Phase Eight problematic as sales proved tough. But it saw strength at the acquired White Stuff business.
Phase Eight owner confirms store closures
The owner of Phase Eight has confirmed the fashion brand will close more than 100 locations globally in an attempt to right-size the business.
CMA opens merger inquiry into eBay takeover of Depop
The Competition and Markets Authority has formally launched a phase one investigation into eBay’s proposed acquisition of Depop.
Sephora reveals opening dates for Edinburgh, Glasgow and small-format debuts
Sephora has revealed the opening dates for its next four store launches in Glasgow, Edinburgh and two new small-format stores in London.
Phase Eight owner eyes store closures as part of restructure
Phase Eight owner TFG has warned under-performing stores could close as it moves to cut costs across the struggling womenswear brand.
ASOS weighs permanent store presence following pop-up success
ASOS is exploring the possibility of a permanent physical retail presence, telling TheIndustry.fashion it believes "physical retail can play a role in how we continue to meet customers where they are".
World Cup Group Stage to boost retail economy by £1.63bn
The Group Stage of the 2026 World Cup tournament is forecast to generate an incremental retail sales boost of nearly £1.25bn.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
Why swimwear is no longer just a seasonal category
Swimwear is turning into a key growth category with data from online wholesale platform JOOR revealing the category is in growth mode globally.
Why membership is becoming retail’s most valuable customer model
In an era where customer acquisition costs continue to rise, retailers are searching for sustainable ways to build long-term relationships with customers. Increasingly, the answer lies in membership.
How to get the most out of the World Cup
Moji Oshisanya, chief commercial officer at VoucherCodes highlights the five actions retailers can take now to optimise ahead of this summer’s World Cup sporting extravaganza.
How to build your LinkedIn marketing strategy
Hootsuite gives you new tactics and tools you need to know on LinkedIn, plus tips for building an effective LinkedIn marketing strategy.
How brands are rethinking the funnel for AI
As AI search evolves buying behaviour, brands are adopting a new go-to-market model that “primes” human audiences by building familiarity and relevance, and “proves” value to machines.
Consumer demand for AI shopping is cautious in the UK
Nearly a quarter of UK consumers (23%) expect at least 10% of purchases to be AI-driven within a year, putting it behind the rest of the world with 33% of global consumers expecting the same.
Nearly a third of shoppers would let AI make purchases within five years
Nearly a third (29%) of shoppers would be willing to let artificial intelligence (AI) make purchasing decisions on their behalf within the next five years.
Amazon’s new distribution centre tech strategy
Amazon has unveiled a €10bn investment programme to modernise its distribution centres in Europe, starting with a fleet of new robots, driven by AI, alongside the creation of 25,000 jobs.
ChatGPT ads land in UK as OpenAI outlines EU privacy rules
Weeks after OpenAI started preparing for running ads in ChatGPT in Europe, it has now announced rules on how those ads will comply with the region’s privacy laws.
PEOPLE, MOVERS AND SHAKERS
Wyse London hires Cathy Newnes-Smith as CEO
Womenswear brand Wyse London has appointed former Stripe & Stare head Cathy Newnes-Smith as its new chief executive.
BRAND NEWS
Topshop.com relaunches in Ireland
Topshop has launched a standalone website in Ireland, giving customers a direct way to shop the fashion brand’s full collection.
Berghaus to open first standalone store in North West
Berghaus, the British outdoor clothing and equipment brand, is to open is first standalone store in the North West at Manchester Arndale.
Bound to open first-ever store in Manchester’s Northern Quarter
Menswear brand Bound will be opening its debut flagship store at 34-36 Thomas Street in the heart of Manchester’s Northern Quarter in June.
Gymshark collaborates with Bratz on activewear collection
Sportswear brand, Gymshark, has launched a four-piece clothing collection in collaboration with the iconic Bratz dolls.
M&S signs new franchise agreement for the Philippines
M&S has signed a franchise agreement in the Philippines after announcing earlier this year that it would be moving to a new partner in the country.
The Perfume Shop predicts top 10 men’s fragrances for Father’s Day
The Perfume Shop predictions for the top 10 bestselling men’s fragrances for Father’s Day 2026, reflect a mix of long-standing favourites and newer releases gaining popularity.
AND FINALLYx2
Aldi expects World Cup beer sales to top 74 million cans
Aldi is forecasting a major sales rush during the World Cup, with the discounter expecting to sell more than 74m cans of beer over the course of the tournament.
IKEA introduces Great British Bin Juice in food waste drive
Furniture giant IKEA aims to spark a conversation around UK food waste with the launch of a limited-edition apple juice, made from surplus fruit.
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
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GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
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PRSHOTS TOP 10 SEARCHES
What were our users searching for on PRShots Week ending June 5th 2026?
1/ SS26
2/ Father
3/ Bikini
4/ Swimsuit
5/ Beach
6/ Garden
7/ Shorts
8/ Sunglasses
9/ Red
10/ Woven
PRSHOTS DIARY
PRShots Retail Calendar Alerts
Days until Father’s Day – 12
Days until School Summer holidays (Scotland) - 23
Days until School Summer holidays (England & Wales) – 43
Days until Halloween – 144
Days until Black Friday – 171
Days until Christmas – 199
How to get your brand and products on the June editorial calendars, higher up on search and AI engines and in social media
Our June PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
Summer is here - and hopefully, the weather will improve – and the media will be starting to ramp up their summer holiday features. For fashion clients add summer clothing, swimwear, beachwear, sandals, garden party, going out as keywords/phrases, plus any relevant keywords for accessories, like make-up bags, jewellery rolls, phone cases, suitcases, travel bags, travel accessories etc.
For home, push anything related to the outside, including garden furniture, anything for a garden party, a picnic, or a barbecue. Don’t forget to add all of the other spellings, such as BBQ, Bar-B-Que, etc.
Also, add general summer holiday keywords like beach holiday, travel, travelling and vacation etc.
We’re also at the start of the festival season, so upload any items related to festivals and make sure you add the keyword “festival” or use some of the big festivals as keywords like Glastonbury – it’s not on this year but people will still be looking for it - or any of the other big festivals, Isle of Wight, British Summer Time, Boardmasters and Reading, Leeds.
Also, look at any sports-related items, as this month sees the start of football’s World Cup Finals in the US/Mexico/Canada. Plus, look at anything tennis-related for Wimbledon, which is coming up in early July.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to promote your brand and products, see the list of days, weeks, and fortnights below.
June Diary - Weeks/Months
June is LGBTQ Pride Month, Men’s Health Month, National Smile Month (12th May – 12th Jun)
It’s also.
Diabetes Awareness Week (8th-14th)
2026 World Cup Final – US/Mexico/Canada 11th Jun - 19th Jul
National Picnic Week (13th-20th)
Men’s Health Week (15th-21st)
Graduate Fashion Week (15th-18th)
Royal Ascot (16th-20th)
Wimbledon fortnight starts (29th Jun – 12th Jul)
June - Days
13th – World Gin Day
14th – International Bath Day
14th – Father’s Day searches peak
15th – Six years since the end of the first UK lockdown for non-essential shops
15th – National Beer Day (UK)
16th – Muharram/Islamic New Year
18th – Sustainable Gastronomy Day
18th – International Picnic Day
19th – Juneteenth
19th – Take your dog to work Day
20th – King Charles III Official Birthday
21st – Summer Solstice/Longest Day
21st – Father’s Day
21st – International Yoga Day
22nd – World Rainforest Day
22nd – Windrush Day
23rd- 26th – Amazon Prime Event
24th – Midsummer’s Day
25th – 6 months until Christmas Day
25th – Wimbledon Searches Rise
29th – Wimbledon starts
30th – International Asteroid Day
For more diary dates for this year see the Marketing Retail Diary
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2026 by the authorities controlling the event(s).
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WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
NEW BRANDS ON PRSHOTS
Sir Jacobs was founded by Neil and Stephan Jacobs, who left behind careers in law and digital product design to pursue something creative, tactile and more personal. Their vision? To bring together the worlds of ceramics and fragrance — turning everyday objects into something truly special.
Neem London produces sustainable, stylish and classic menswear pieces with low emissions, and is the goto label for “hot dads”. Founded in 2020 by a menswear designer with a background in big high-street labels the label features items for both work and leisure and has gone from strength to strength since launch.
VIXII jewellery is designed in the UK and handcrafted in India, with each piece using lab grown Polki Diamonds with no two diamonds alike each item is unique. The current range includes limited edition bracelets and necklaces.
Lola Starr is a growing UK athleisure brand based in the North West. Founder Kate Hill created the brand because she couldn’t find activewear that truly worked for her “leggings that felt supportive, comfortable, and confidence-boosting. Lola Starr is about designing pieces that move with real women, through real life.“
BRANDS WITH NEW IMAGES
Clothing, beauty and accessories
Primark has a new The Scene womenswear edit, new ranges of nightwear and lingerie, Prince tennis wear, new beachwear, band t-shirts and hats for the festivals, new Pride month collections, and new Major Find and Performance ranges.
Monsoon has a new collaboration with Callie Thorpe and with Charlie Taylor Bonnie, new spring womenswear and kids clothing, along with jewellery, new linen and denim women's wear and accessory ranges.
Barbour has new Father’s Day gifts, a new Wimbledon Edit, a festival dressing range, a new Farm Rio collaboration, new Chelsea Flower Show dressing ranges, a new Icons range, and a Paul Smith Collaboration.
M&S has new gifts for Father’s Day from sunglasses to sandals to short-sleeved shirts.
Cotton Traders has new AW26 womenswear clothing, and a new collaboration of summer outfits with Jasmine Harman.
Peacocks has a new Dani Dyer Mini Collection for kids, new Lousie Redknapp SS26 ranges, new Dani Dyer modelled womenswear for the holidays and the beach.
Accessorize has a new range of jewellery for the summer, new accessories including socks, jewellery and scarves, new women’s and kids summer holiday wear including dresses, bikinis, shirts, jewellery, shoes, hats and bags.
Oliver Bonas has new bags and backpacks, jewellery, new shoes from Birkenstock, summer clothing and accessory ranges, new jewellery launches, new summer fashion lines.
River Island has a new Pony collaboration, a new Tolami Benson collaboration, a new Samie Elishi collaboration, new images from the Royal Society of Arts (RSA) Student Design Awards, plus a new Del Marr collaboration of beachwear.
Bonmarché has a new Lisa Snowdon Holidays Edit, a Lorraine loves range, Dash range of womenswear, new summer outfits, beachwear, including dresses, tops, bikinis, swimsuits, shirts and shorts.
Very has new World Cup outfits, a new AO summer wardrobe, Michelle Keegan collaboration and a new Very collection, new children’s Hello Kitty and Disney clothing ranges and new footwear.
Iolla has new ranges of its sunglasses for men and women for the World Cup, the latest ranges for the summer holiday season feature custom tints in all the colours of the rainbow.
Scamp & Dude has new dresses, jumpers, jackets and hoodies, plus a new collaboration with trainer/sports shoe brand Gola.
Matalan has new summer linen womenswear, new menswear, plus women’s summer clothing including dresses, jump suits, halter tops and vests, a new Riveria range of menswear.
See additional new clothing and accessories images from
Home, garden and food
Dunelm has new Cosy Home, Wild Harvest, Salvage Yard and Beautility AW26 homeware ranges and Vintage Emporium ranges of homeware and furniture for SS26.
Cambridge Imprint has new large hardback notebooks, tea towels, new cards and papers, new Italian cotton ribbons, small pocket books, and kitchen trays.
National Trust has new ranges of anglepoise lamps for the home, new garden furniture, new gifts, food and gardening ranges, and new homeware.
The Gluttonous Gardener has new Father’s Day gifting suggestions and a Brontë sisters themed growbar.
Dobbies Garden Centres has Halloween an autumn home ranges, new summer pots and things for garden barbecues and eating outside, from lighting to tabletop firepits to climbing frames.
Furniture Village has new home ranges for the home from beds, to shelving, to sofas and chairs.
Oliver Bonas has new Father’s Day gifts, new homeware for the kitchen, dining room and lounge plus new furniture including chairs, tables and lighting.
Primark has new travel solutions, new Chillis range of homeware, new luggage and storage solutions, Island Heat ranges of homeware with decorations, vases, soft furnishings, candles, diffusers and kitchenware.
Home Bargains has a new Hinch Home range, plus new Coastal Retreat themed homeware accessories.
Jellycat has new seaside holiday themed bears and amuseables, new ranges of amuseables for 2026 including Bartholomew Bear, Ricky Rain Frog, Zumblebi Junior.
TK Maxx has homeware, kitchenware, picnic essentials, items for Charity Month and home gifts for Father’s Day.
Cult Furniture has new furniture for the bedroom, living room, home office, kitchen and dining rooms.
Homesense has everything for a picnic in the country, new art-related gifts and barbecue and picnic items for the summer months.
Ivyline has new fireside companion pieces, plus planters for indoors and out.
Matalan has new beach towel ranges for the summer holidays.
Hobbycraft has gift ideas for Father’s Day, craft ideas and accessories for the summer from cake decorations to Wedding gifts and decoration ideas.
See additional new home images from
Very Designers Guild M&S The Orchard Joe Browns
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals, with prices starting at just £50 a month.
GET PRSHOTS PULSE SOCIAL LISTENING SOLUTION
The new Pulse Social listening tool from our sister brand PressArea allows you to track and trace mentions of your brand and competitors and put those insights to work to gain real benefits.
SUBSCRIBE TO THIS NEWSLETTER
Get this newsletter delivered to your email inbox every morning, Mon-Fri, Subscribe on LinkedIn Here
NEWSLETTER SECTIONS
THE LATEST RETAIL INDUSTRY NEWS
HOW TO GET YOUR BRAND NOTICED BY THE MEDIA
NEW IMAGERY ON PRSHOTS IN FASHION/BEAUTY/HOME
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