Main Image: Cotton Traders
PRShots Roundup brings you the latest retail news from Topshop, Shein, Temu, Superdrug, Ikea, Mango, Skims, AllSaints, J.Crew, Ted Baker, Self-Portrait, Moncler and Scamp & Dude. Plus, what companies keep getting wrong about AI implementation, 11 ways to use AI in social media (not just for content creation) and more.
Topshop MD: ‘We need to get on with opening stores’
Topshop and Topman managing director Michelle Wilson has shared plans for further partners and standalone stores for the brands.
UK economy expands as GDP rises by 0.1% in August
The UK economy expanded by 0.1% in August, according to official figures, giving a lift to Rachel Reeves ahead of next month’s crucial budget.
Shein profits fall as brand warns of Trump tariff uncertainty
Shein’s parent company Roadget Business Pte accounts show sales increased 20% to £27.7bn but pre-tax profits dropped by 13% to £0.97bn from £1.12bn in 2023.
Temu doubles EU profits to $120m with just eight staff
Temu has more than doubled its EU pre-tax profits to nearly $120m (£90m) in 2024, despite employing just eight staff at its Irish headquarters.
Superdrug to recruit for 1,000 seasonal roles
Superdrug has launched a national recruitment drive as it looks to hire an additional 1,000 sales assistants to support stores during Black Friday, Cyber Monday and Christmas.
Ikea sees sales decrease in UK, citing weak economy
Ikea UK FY25 accounts show retail sales of £2.25bn down 2.1% from FY24, however the retailer did see an upward sales trend in Q4 of 3.3%, which continued into September 2025 (FY26).
Mango confirms customer data stolen after cyber incident
High street fashion giant Mango has become the latest victim of a cyber-attack, which saw "limited" customer data stolen from one of its external marketing services.
Kim Kardashian plots Skims beauty line
Kim Kardashian has said that she intends to relaunch her beauty line under the Skims brand and to offer products similar to the most popular items from the previous KKW Beauty line.
Bain forecasts “subdued” festive sales growth in the UK
Bain warns poor consumer confidence and ongoing economic uncertainty means most sales growth will likely to be due to inflation, with sales volumes set to decrease.
Online food shop returns to Covid-era popularity
More than one in five shopped online for groceries during September, with online sales rising by 12% compared with the same four weeks last year.
Festive retail job searches are at a nine-year high
More jobseekers than ever are now hunting for seasonal work, with searches for Christmas retail jobs reaching their highest level in at least nine years.
UK Halloween 2025 spending to rise by 3.2%
UK Halloween spending is set to rise by 3.2% this year to reach a value of £537m, a weaker performance than last year’s 4.1% increase.
TRENDS, SUSTAINABILITY, STRATEGY AND TECHNOLOGY
11 ways to use AI in social media (not just for content creation)
Use these tips from Hootsuite to unlock the potential of AI-powered social media tools without sacrificing safety or privacy or fully handing over the reins to robots.
Why your apps and social channels depend on email more than you think
Apps churn and social trends fade, but email endures. Martech explains why scaling customer trust and loyalty still starts in the inbox.
What companies keep getting wrong about AI implementation
AI’s power depends on execution. Lessons from IBM, Zillow and QuickBooks show how poor rollouts can do lasting damage.
How off-site verification is killing your conversions, and what to do about it
Redirecting a consumer away from your website to be verified is like walking them to your store’s exit and holding the door open for them as they leave.
From Superdry to WHSmith, there have been a number of high-profile retail rebrands of late. Retail Gazette looks at six prominent retail rebrands rolled out in recent months.
Why more online stores are accepting cryptocurrency
As the adoption of cryptocurrency continues to expand, online retailers are recognising its potential to drive business growth.
John Lewis introduces new supplier platform as it ups focus on premium brands
John Lewis has introduced a new supplier platform that intends to accelerate the launch of new brands, starting with Russell & Bromley.
PEOPLE, MOVERS AND SHAKERS
Lacoste head of fashion channel joins Original Penguin
Perry Ellis Europe has appointed Lacoste head of fashion channel Laura Colagrande to the role of brand director Europe for its sports lifestyle brand Original Penguin.
BRAND NEWS
Scamp & Dude opens official pre-owned site
Scamp & Dude is the latest brand to launch into resale with a new marketplace called Pre-Loved, offering customers 110% of the sale value in store credit.
AllSaints to open three long-term pop ups
AllSaints has announced three new long-term (minimum one year) pop-up store openings as it continues to further expand its retail footprint across the UK.
J.Crew launches capsule collection with London designer Alex Eagle
J.Crew has unveiled a new capsule collection in collaboration with London-based creative director and designer Alex Eagle.
Superdrug partners with Pure Seoul for first step into international beauty
Superdrug has partnered with Korean beauty retailer Pure Seoul to bring hundreds of items to its roster as it makes its first major step into international beauty products.
Ted Baker preps for November launch of performance sport line
Ted Baker will be launching a new Ted Baker Sport line on 13 Nov across the UK and Western Europe, and is billed as offering men’s and women’s “performance apparel with British style”.
Self-Portrait unveils high-profile Apple Martin campaign
Apple Martin has been making a splash since her debut as a model and her latest campaign is for Self-Portrait, following her announcement as the new face of the label back in September.
AND FINALLY
New Moncler campaign stars Robert De Niro and Al Pacino
From Heat to thermals, how Al Pacino and Robert De Niro have paired up to flog puffer jackets in the new “Warmer Together” campaign for Moncler.
What were our users searching for on PRShots Week ending Oct 10th 2025?
1/ Christmas
2/ AW25
3/ Halloween
4/ Dress
5/ Tartan
6/ Red
7/ Bag
8/ Candle
9/ Burgundy
10/ Coat
PRShots Retail Calendar Alerts
Days until Halloween – 15
Days until Black Friday - 43
Days until Christmas Day – 70
Days until Valentine’s Day - 121
How to make your products attractive to the media in October
Our October PR toolkit and content calculator is here to help PRs and marketers forward-plan campaigns and pitches armed with some timely and topical angles, plus it’s a checklist for potential campaign hooks.
We’re into autumn, and the nights are starting to draw in, and the heating is probably on. The media are looking for images that reflect the changes, so anything that looks cosy and warm is suitable; roaring fires, big jumpers, coats, hats, knitwear, scarves, and wellies in a leaf-strewn outdoors – all the clichés – are what the media are looking for.
If you can do some night shots with sparklers, then you’re also ticking the boxes for Bonfire Night next month. We also have Halloween at the end of the month, so if you can get a pumpkin in your images, then you’re hitting two birds with one stone.
You should be adding Christmas images, and for those magazines with very long lead times, then start to look for the images of people working off the Christmas excesses for the January issues.
Don’t forget to add keywords like Gifts, Christmas, Xmas, Autumn, Winter, Halloween, Fireworks night and Bonfire night, as they will be looked for from now. Also, PRShots has a worldwide audience, so add those American holiday versions e.g. The Holidays, Fall, Pumpkin Day, Thanksgiving, etc and words like hygge that are starting to enter the language and are associated with the autumn.
Media will also be searching for party outfits for Halloween, Guy Fawkes, and the office party season - which will soon be with us some businesses have their Christmas parties in November.
The media are also starting to look for and create Christmas gift guides, so try and be creative, do ones for every eventuality e.g. gifts guides for him/her/mum/dad/kids/teenagers/pets etc also gifts under £150/100/£50 and guides for secret Santa’s gifts under £20.
Please put prices on everything!!! Otherwise, you stand no chance of getting into any of the features that include “Presents under £50”, “Party dresses for £150”, etc.
If you’re a PRShots brand user and you need more ideas, then take a look at the keywords that media are searching for on PRShots and try and add those in.
If you’re looking for more hooks to help promote your brand and products, then see the list of days, weeks and fortnights below.
October Diary - Weeks/Months
October is also known as ‘Stoptober’, which started as a campaign around giving up cigarettes, but is now joined by MacMillans Go Sober for October, so if you have anything non-alcoholic, then get it on PRShots and make sure you add Stoptober and non-alcoholic as keywords.
It’s also Black History Month, Wool Month, Breast Cancer Awareness Month, Menopause Month, Vegetarian Awareness Month, Apple Month, Cookie Month, Spinach Lovers' Month, Pork Month, and National Pasta, Chilli, and Pizza Month.
Fashion and Beauty Weeks and events include – National Wedding Show London (18th -19th), British Beauty Week (20th-26th), Gran Canaria Swim Week (22nd- 25th), The Baby Show (24th-26th), National Wedding Show Manchester (25th -26th).
National Chocolate Week (12th-18th)
National School Lunch week US (13 th-17th)
National Baking Week (14th-20th)
October - Days
16th – UN World Food Day
16th – Department store day
18th – National Chocolate Cup Cake Day (US)
18th – World Menopause Day
19th – International Gin & Tonic Day
20th – Diwali
20th – National Office Chocolate Day (US)
25th – World Pasta Day
25th – 2 months until Christmas Day
26th – National Pumpkin Day
26th – Clocks go back tonight
27th – National American Beer Day
27th – Global Champagne Day
28th – National Chocolate Day (US)
29th – National Cat Day (US)
31st – Halloween
NB - All dates have been checked, but some events may change due to unforeseen circumstances or have not been fully confirmed for 2025 by the authorities controlling the event(s).
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
Rhoen is the brainchild of designer Rebecca Rhoades. The Rhoen collection features ready-to-wear, bridal, party, signature and casual ranges of luxury womenswear, featuring big bright prints and colours in mini, midi and maxi lengths.
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Clothing, beauty and accessories
Lola Starr has a new Earth Collection range of athleisure/active wear crafted from recycled fabrics.
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Matalan has a new Winter Smart Edit, Christmas pyjamas and jumper ranges, a collaboration with Little Mistress Vicky Pattison, Grinch & Cindy themed clothing ranges for the family, new AW25 men and women’s wear, and Halloween kids costumes.
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Very has a new denim range, a new Michelle Keegan collaboration, new Elegant Opulence, Future Heirlooms and West Country Craft drops for its new Very Collection range of women’s clothing which includes the labels V by Very and Everyday, new Halloween outfits, including Addams Family ranges.
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Peacocks has new kidswear, more Danni Dyer AW collections and a new Micheal Owen range of menswear.
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Oliver Bonas has new Autumn women’s accessories and jewellery, new womenswear including coats, jumpers, cardigans, trousers and shoes.
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FatFace has a new Winter Collection of womenswear with this seasons’ must-have Faux Fur and including dresses, trousers, jackets, coats, bags, boots, shoes and hats.
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Primark has new Christmas pyjamas and jumper ranges and lingerie, men’s autumn layering, Thermalite and Heat IQ range plus adult and kids Edit range, breast cancer awareness ranges of post-surgery bras, a new Rita Ora collaboration for AW25.
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New Look has new going out outfits for October and autumn drops of AW25 ranges including clothes, bags, shoes, boots and accessories.
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Barbour has new collaborations with Arket, Paul Smith, Farm Rio and a collaboration with Kaptain Sunshine collaboration of outdoor wear, new Heritage ranges, clothing ranges plus new outfits and footwear for the festival season.
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Monsoon has a new collaboration with Sarah Corbett-Winder, AW25 clothing, jewellery and accessories, including bags, shoes, boots, scarves and jewellery, new wedding and bridal ranges.
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F&F has new a new Abby Clancy collaboration, new Kids and womenswear Christmas clothing ranges, and new autumn womenswear ranges.
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River Island has a new collaboration with Nephthys, has new Heritage, Nostalgia and Studio womenswear ranges, a new collaboration with Olivia Attwood, new Suede season handbags, plus new ranges of clothing, shoes, bags, and accessories.
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Regatta has an Orla Kiely collaboration, plus new kids, womens and menswear for winter walks and hikes, including coats, jackets, fleeces and waterproofs, plus boots, scarves and hats.
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TK Maxx has new fashion accessory ranges including scarves, bags and jewellery.
Roman Originals has new AW25 Dusk, Curve and Petite ranges, plus outfits with this year’s must-haves, crochet and embroidery/broderie anglaise, big-pattern midi-length dresses and Bardot tops.
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Cotton Traders has new Will Mellow and Alex Jones collaboration lines, plus winter clothing ranges including coats, cardigans, trousers and Christmas jumpers.
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M&S has new Christmas clothing collections and Collection and Autograph clothing, accessories and jewellery, plus ballet shoe ranges, and new kids ranges of clothes and shoes.
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Joe Browns has new Christmas party and cosy evenings in outfits for men and women, Christmas jumpers and gifts for him and her, and Christmas bags, clothes, slippers, boots, shoes, jewellery and accessories.
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Accessorize has a charm advent calendars, new AW25 womenswear, new jewellery, charms, socks, hats, scarves and wraps for Christmas, a new Palma range of womenswear shoes and accessories.
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Bonmarché has a new Lisa Snowdon and Lorraine Kelly Christmas collections, new Christmas womenswear collections and Dash and Autonomy ranges of AW25 clothing.
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Sims Wear has new women’s and men’s clothes and accessory ranges.
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George at Asda has new AW25 womenswear ranges of clothes and boots and an Erica Davies collaboration, plus the Tickled Pink cancer charity clothing ranges for Breast Cancer awareness month.
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See additional new clothing and accessories images from
The Orchard Deichmann Inspecs John Lewis Threadbare Fable England M&S
Home, garden and food
Very has new Western, Folk Cottage and Playful furniture and soft furnishing ranges, plus homeware for the kitchen and lounge, new Halloween and Christmas decorations for the home, plus Christmas toys and homeware.
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Primark has new Christmas homeware for the bedroom, table and the lounge, new Christmas and Wicked/Stitch/ themed gifting ranges for kids, a new low-key luxury ranges, a new Viral Product range, Halloween decorations and gifts, back-to-college ranges, harvest festival ranges of decorations.
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Quorn Stone has new natural stone range, marble and decorative effect tiles, Parisian Manoir, Lullington, Chalfont and Orotelli decorative tiles, plus new natural stone and Canyon Terrazzo effect porcelain tiles.
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Dobbies Garden Centres has Christmas gifts from Lemax and Disney-themed Christmas decorations, Halloween decorations, autumn houseplants, a new RHS collaboration range of gifts.
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The Gluttonous Gardener has gifts for the horticulturist in your life including their Growbar flower seed kits.
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Treats by Mars has new Galaxy Caramel and vegan Galaxy dairy-free biscuits and selection boxes, Malteser gingerbread cake bars, Mars and Snickers flavour milk drinks, M&M festive and Halloween hot chocolate kits and Galaxy hot chocolate ranges.
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Oliver Bonas has new homeware and Christmas gifting, a new Shrimps collaboration of homeware, new furniture, Christmas decorations, gifts and things for the home, plus new November/October drops of homeware ranges for the lounge, bedroom, kitchen, dining room.
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Regatta has an Orla Kiely collaboration of thermos mugs, cool bags, picnic rugs and totes.
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Habitat has new Christmas decorations for the home and the tree.
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TK Maxx has new things for the home.
Hobbycraft has new Halloween and autumnal projects.
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M&S has a new Kelly Hoppen collaboration, new Christmas homeware for the kitchen, bedroom and lounge plus decorations for the tree and the home.
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The Orchard has new home interiors, Christmas furnishings, tabletop fire pits and mini pizza ovens, artificial Christmas tree ranges, new Miami Corner Group sofa, new autumn and Halloween decorations.
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Arran Sense of Scotland has new festive collections, Island Dusk range, 2025 Christmas gift packs and an advent calendar, new refill packages, home fragrances, scented candles, plus a new mum and bride scent range.
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Joe Browns has new Christmas gifts, plus homeware including lights, faux plants, signs, lamp shades, dining and drink ware, trays, coasters, stools, side tables soft furnishings, prints and throws.
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B&M has its Christmas Gift Guide for her, Frosted Night, Nordic Glow, Peaceful Wishes, Snow Much Fun and Festive Folklore Christmas decorations, homeware for back to college, university Halloween decorations and accessories.
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Homesense has new Halloween and Christmas decorations for the home, new furniture and accessory ranges for the kitchen and living room, including soft furnishings, dishes and glassware.
Cambridge Imprint has place cards, notebooks, patterned papers, new notecards and envelopes, Christmas cards, garlands, paper chains, coronets, banners, plus notebooks, and exercise books.
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Designers Guild has new AW25 accessory ranges, and new Trevenna AW25 ranges of big-patterned print material for curtains and soft furnishings.
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Matalan has Christmas decorations and gifts, AW25 homeware for the autumn including Halloween and Harvest Festival themed soft furnishings.
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Ruggable has a range of Christmas themed rugs and carpets, plus Halloween and Autumn-themed doormats as well as rugs in autumn colours.
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Accessorize has new Christmas decorations for the tree.
George Home has Tickled Pink cancer charity food and drink ranges for Breast Cancer awareness month and has new AW25 Cosy Autumn, Autumn Revival, French Fancy and Serene ranges of tableware, tables, lights, candles, cushions, and soft furnishings.
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Jellycat has new Christmas cuddly toys and tree decorations, new Halloween themed cuddly toys and amuseables, plus new designs and bag charms.
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John Lewis has its new Ancient Wonders, Worldly Treasures and Heirloom Splendour ranges of Christmas 2025 decorations and homeware, and a new collaboration with John Cooper and AW25 lookbook images from its Heritage, Modern Luxe and Timeless range of homeware collections.
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See additional new home images from
Oriana B Ivyline Home Bargains Dunelm
WANT TO GET YOUR IMAGERY IN FRONT OF OVER 20,000 MEDIA?
If you’re a brand looking to get your imagery on PRShots then get in touch with our sales team at sales@prshots.com We have solutions and pricing for all sizes and types of business from small startups to large multi-nationals.
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